Senior Graphic Designer - Freelancer January 2019 — Present
Senior Graphic Designer - Your Hosting / Versio March 2020 — November 2023
Creative Director - Top Service Tur September 2011 — August 2018
Creative Director - G.I. January 2012 — December 2015
Graphic Designer - Top Service December 2009 - September 2011
Graphic Designer — Publishing Company April 2006 — July 2009
Intro
Creative, Designer, and Project Manager with over 15 years of international experience leading projects from concept to delivery across Brazil and the Netherlands.
I combine creative thinking with structured execution, ensuring ideas are not only well designed, but effectively delivered. I have led high-profile international initiatives, including projects connected to the FIFA World Cup (2010, 2014, 2018), working with multidisciplinary teams and global stakeholders across different markets and cultural contexts.
Throughout my career, I’ve collaborated with organizations in both Brazil and Europe, gaining a strong understanding of diverse working environments and business dynamics.
Today, I focus on helping companies build clear, consistent and impactful brands through a strategic and immersive approach — connecting creativity, business and execution. Instagram ↗.
Workflow
Clarity and purpose drive everything I design. I bring together sharp strategy, clean visuals, and careful attention to detail — because great design isn't just beautiful, it moves people and ideas forward.
Research & Insight
Before any design begins, I analyze brand guidelines, audience insights, and the competitive landscape to ensure every solution is relevant, differentiated, and aligned with the brand’s positioning.
Strategy
My design approach starts with a deep understanding of the business objectives, the target audience, and the context in which the design will live. Every visual decision is intentional, ensuring the solution strengthens the message, enhances clarity, and drives meaningful results.
Creative Process
My approach is grounded in design thinking and collaboration. I align business goals, audience insights, and competitive context before exploring concepts through wireframes and rapid iteration. By testing ideas early and working closely with stakeholders, I create refined design systems that are clear, relevant, and effective.
Adaptation
Adaptation is my process of continuously refining the design based on real-world feedback and AI-analyzed performance data to ensure ultimate effectiveness.
Performance
Performance is measuring how effectively the final design achieves its strategic goals based on metrics like engagement and conversion.
Let's talk design
Collaborate with a designer who brings your ideas to life through powerful digital experiences.
